Monthly Archives: February 2017

Tips on Tuesday

During our Tips on Tuesday segment we like to give as many helpful tips as possible surrounding digital marketing and social media.  Today’s tip is a generic one covering all your social media channels.

Image of all social media iconsIf you have a social media presence, don’t forget to put your social media handles on your marketing literature!

Have them on your business cards, flyers, website etc.  If you have a presence you want to use it and drive people to find you.  Don’t make potential clients or customers work to find you.  Make it easy for them and it will pay off!

Tips on Tuesday

For today’s Tip on Tuesday we’re going to be looking at Facebook.

Facebook Aire Media Blog

A small tip today but a very important one.  If you’re doing a Facebook update that contains a link, make sure that the link is included in the post before the 5th line of text.  The end of the 5th line is where Facebook cuts the post and adds the “See more” action.

You want to make following links easy for the people reading so don’t require them to “See more” before they can follow your call to action.

Tips on Tuesday

There wasn’t really anything else we could talk about today on Tips on Tuesday – a generic tip to help you out on all your social media channels.

Heart picture

So today’s tip is, if you like what someone is doing on social media TELL them.  Everyone likes to know they’re impressing someone, so whether it is another business, or an individual pop a comment on.  It is a great way of making links and you can be sure that if you say to someone “hey, we love what you’re doing here”, they will look at your profile and take the time to reciprocate.

Happy social media love in all!

Tips on Tuesday

Straight into February with a Tip on Tuesday where we specifically look at Facebook.

Facebook Aire Media Blog

Competitions on Facebook are a great way of becoming visible in people’s timelines and increasing your followers.  However, Facebook do have some rules about the implementation of competitions and it is important you follow these properly: –

  • You can only host a competition from a business page timeline or a custom Facebook page/campaign page.
  • We have created this handy graphic as to what you can and can’t ask people to do to enter a competition

Facebook Competition Rules

  • Facebook competitions must contain the rules and the terms and conditions of entry
  • Facebook competition must clearly state they’re not endorsed by Facebook and that Facebook cannot be held liable for anything in that regard.
  • Contact your winners in a status update or a comment on the page or send an email to the address provided on entry.

So do a competition, have fun with it but do it properly – there’s nothing worse than a competition being pulled because it doesn’t comply with the rules.