Monthly Archives: May 2017

Tips on Tuesday

For today’s tip on Tuesday we’re looking at your online presence in general.

Image of all social media icons

We think it’s really important to share your good news.  If someone leaves you a great review, share it.  If one of your employees wins an award or does something really special, then share it.

Keeping a human (and happy!) face to your social media and online postings will help you build a warm and positive brand which people will notice.

We don’t believe in no news is good news; we believe in YOUR news is good news!

Tips on Tuesday

For today’s Tip we’re encouraging you to make use of every aspect of your business page on Facebook.

Facebook Aire Media Blog

For Facebook business pages you can turn on the Review feature, which means customers can quickly leave you reviews – based on a 1-5 star system – and even add a comment.

Why not ask your clients to leave a review for you – it is a really quick way of them telling people how good their experience was, and as more people use Facebook for finding business; a great way of encouraging new customers to try you out!

Five Rise Beer Festival 2017

We are delighted to announce that once again we will be sponsoring Five Rise Beer Festival.  Last year the festival raised over £2000 for local causes and we are very proud to have been a part of that.

Five Rise Beer Fest ad

Taking place over the 2nd and 3rd June at the Bingley Arts Centre, the Five Rise Beer Festival is organised by the Rotary Clubs of Bingley, who have raised almost £100,000 over the last 3 years supporting worthy causes locally, nationally and internationally.  Taking place at Bingley Arts Centre, around 70 real ales and ciders from all over the UK will be available to try out.

For more information on the event please visit Five Rise Beer Fest or follow on Facebook.

We hope to see lots of local businesses there to support the community!


Tips on Tuesday

A little bit of LinkedIn chat for today’s tip.

LinkedIn Logo

LinkedIn is about quality not quantity.  We have posted in the past about making sure your profile is up to date (which you can read HERE)but it is equally important to keep your profile smart and interesting.  Countless paragraphs will put people who want to connect with you off.  Make your descriptions snappy; make it easy for people to find out all the brilliant things you can do!

Tips on Tuesday

For today’s tip we’re going to give you a little bit of Facebook advice!

Facebook Aire Media BlogDon’t forget to make use of the Call to Action button on Facebook!   The time any potential new customer spends on a business page is fleeting so there are two main rules – make your content engaging and make it easy to get in touch with you.

The Call to Action button has a number of options from booking appointments to simply getting in touch; so you can select the one that works best for you.  But make sure you do select one, even if it is only a link to a contact page on a website.  Make it easy for the customer and they will respond by getting in touch!

Call to Action options