Tag Archives: Christmas

Tips on Tuesday

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Drumroll for our final Tip on Tuesday of 2022!

Whilst we’ve often said how the consistency of social media posting is important, it is equally important for you to be recharged, rested and ready for all the challenges of 2023. By all means do some pertinent holiday posts, but then give yourself time away from insights, responses and general scrolling through your timeline.

When you’re rested and refreshed you will face the challenges of digital marketing and your online presence with renewed zeal. 

A very Merry Christmas and a happy and successful 2023 to all!

Tips on Tuesday

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Although it can seem a bit of a cliche, don’t be afraid to harness the season!

Christmas backgrounds: gingerbread cookies and hot chocolate shot on rustic wooden table. The composition is at the left of an horizontal frame leaving useful copy space for text and/or logo at the right. Christmas tree and string lights are out of focus at background. Predominant colors are red, green and brown.

Have a think of some creative ways you can bring some festive fun into your social media marketing. Why not have a festive photo competition; ask your followers to show pictures of your products in the most festive way possible – have a prize for the best one. Share your office decorations, share photos of your staff dressed up for Christmas!

Some great festive content is a really effortless way of making use of what is going on around you – and some trending topics – to engage with current and new followers. Whilst the way you engage with your customers might need to be within certain parameters, you can be as creative as you want on your social media.

We’d love to hear your ideas about how you make your timelines more fun at this time of year!

Tips on Tuesday

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With 2023 fast approaching (how did that happen?!) now is a good time to take stock of your online year!

It’s important to remember that social media – and your wider online presence – is an ever-changing landscape!

At this time of year, we always recommend reviewing your online year. Check back using social media insights and analytical tools into which posts worked, and which were less successful. You can then use the data you collect to create your online schedule and plan for next year!

Remember, as Warren Buffet said, “it’s a good idea to review past mistakes before committing new ones.”

Tips on Tuesday

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Oh, it’s only November, there’s plenty of time……then you realise that Christmas Eve is four weeks on Friday!

It is very likely your working hours will be affected by the Christmas break. Make decisions on when you will be open and available for contact and start rolling out the information to your online profiles now.

People are busy over Christmas – that’s a fact. If you want to maintain attracting customers over the Christmas period, you need to give them the information as soon as possible so they can factor you into their plans!

Tips on Tuesday

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Did you realise it is just TWO MONTHS until Christmas Day (sorry…. sorry!)

Christmas gingerbread cookies and hot chocolate shot on rustic wooden table.

Use your time wisely! Make sure you have relevant social media goals for the next 8 weeks with a firm idea of what you want to achieve before Christmas. As always given the time constraints, make sure your goals are achievable!

Don’t be afraid to share your company’s Christmas traditions across social media – giving yourself a little more personality at this time of year can be a really good thing. 

It is also important to schedule in a break! Take some time off from your social media schedule over the festive season, with a view to coming back refreshed and raring to go in January!

You have 2 months…how are YOU going to use them?

Tips on Tuesday

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For our final Tips on Tuesday of 2021 (yes, even we’re having a rest next week!) we’re giving you a generic tip.

Whilst we’ve often said how the consistency of social media posting is important, it is equally important for you to be recharged, rested and ready for all the challenges of 2022. By all means do some pertinent holiday posts, but then give yourself time away from insights, responses and general scrolling through your timeline.

When you’re rested and refreshed you will face the challenges of digital marketing and your online presence with renewed zeal. 

A very Merry Christmas and a happy and successful 2022 to all!

Tips on Tuesday

Leave a reply

With 2022 fast approaching (no we don’t quite know how either!), now is a good time to take stock of your online year!

It’s important to remember that social media – and your wider online presence – is an ever-changing landscape, and this has never been more true than the last two years!

At this time of year we always recommend reviewing your online year.  Check back using social media insights and analytical tools into which posts worked, and which were less successful.  You can then use the data you collect to create your online schedule and plan for next year!

Remember, as Warren Buffet said “it’s a good idea to review past mistakes before committing new ones.”

Tips on Tuesday

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The great thing about social media, is the ability to reach people on a very small budget!

Have you thought about using the “Events” tool on Facebook?

If you have the type of business where you want people to physically attend a certain event, do try out this tool.  Whether you’re hosting a one-off event, would like people to attend on the first day of a sale, or even just arranging a get together, “Events” is a great way of creating a bit of a buzz surrounding your business and monitoring attendees. Certainly at this time of year with Christmas shopping and events in everyone’s mind, this tool can be so useful for getting the word out!

As with all tools on Facebook you can either use it organically, or simply add a small budget to boost your post to reach a wider audience. 

Why not give it a try and see what response you get.  Remember Facebook is all about encouraging interaction, and this could be a great way to start a conversation!

Tips on Tuesday

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Oh it’s only November, there’s plenty of time……then you realise that Christmas Eve is four weeks on Friday!

It is very likely your working hours will be affected by the Christmas break.  Make decisions on when you will be open and available for contact and start rolling out the information to your online profiles now.

People are busy over Christmas – that’s a fact.  If you want to maintain attracting customers over the Christmas period, you need to give them the information as soon as possible so they can factor you into their plans!

Tips on Tuesday

Leave a reply

Did you know it is just under 10 weeks until Christmas Day (sorry….sorry!)

Use your time wisely! Make sure you have relevant social media goals for the next 10 weeks with a firm idea of what you want to achieve before Christmas.  As always given the time constraints, make sure your goals are achievable!

Don’t be afraid to share your company’s Christmas traditions across social media – giving yourself a little more personality at this time of year can be a really good thing. 

It is also important to schedule in a break! Don’t be afraid to take some time off from your social media schedule over the festive season, with a view to coming back refreshed and ready to go in January!

You have less than 10 weeks….how are YOU going to use them?