Today’s tip is an important one (well aren’t they all?!) that can be applied to all your social media channels.
It can be really tempting to buy followers – after all the most successful accounts are the ones with most followers and therefore most reach, but you need to remember that the number of followers isn’t as important as the number of followers with which you have a meaningful engagement. Your end aim is to engage and drive people to your website and buying followers will not achieve this – you will end up with a raft of fake account followers which won’t increase that all important engagement.
Don’t forget a sudden increase in followers with no apparent reason could well look suspicious and harm your reputation.
Increase your followers by great content, active participation in discussions and being visible.