We’re back on a very scorching Tuesday to take some of the heat off you in terms of your social media posts!
We strongly advocate having a social media schedule, we think its important, especially for a small business with a limited budget, to use marketing time wisely and to know what will be posted and when.
However, don’t be afraid of spontaneity and creativity. If something is unfolding on social media don’t be afraid to participate, make use of it, tap into trending topics.
It is important to keep a sense of relevance to your own personal brand – but taking a chance here and there with your social media presence might just reap very good rewards.