Doesn’t time fly?  Here we are on a Tuesday again and here’s our tip for today.

Again this is a generic tip – and one that could apply to all marketing, not just social media – and can be summed up in three simple words. Create. A. Brand.

It is so important when understanding your clients that you understand how fleeting your appearance on social media is.  You want to be instantly recognisable across every channel you inhabit.  The simple way to do this is make sure you have a catchy logo and make sure your logos match.  It really is that straightforward.  And means someone using Twitter will recognise you from Pinterest, will recognise you from Facebook.   Be the same.  Make your niche YOURS.