Back just in time for our weekly slot, here’s today’s Tips on Tuesday.
For today’s tip I’m visiting Facebook and how to make your page pop and catch people’s eye. And the simple answer is use photographs. Make sure your profile shot is brand specific – if you use other social media or have a website, make sure you use the same image across all platforms to ensure continuity – and that people will immediately recognise you. Use a cover photograph – make sure the eye is drawn to the top of the Facebook page so people are encouraged to look further – especially for your contact information, after all your immediate aim is to encourage people not only to visit your site but to engage and interact!