Timing is everything…
Which is certainly true when it comes to finding the best time to post on your channels. We like to test out what we call our “almost top of the hour” posting.
We like to post a few moments before the hour, on the basis that if people are going to meetings or into appointments, they use the opportunity to check their phones before they go in. Even if they’re running late, well they’re still on their phone to let people know!
Hands up who checks their social channels as they come out of a meeting? Yep, us too!
Try it and let us know how you get on! Does it make a positive difference to your reach and engagement?