Tag Archives: Accessibility Matters

Tips on Tuesday

In the past few weeks we’ve been discussing Inclusive Design and how your social strategy should always include a fully accessible user-experience.

We’ve long been an advocate of video content on your social profiles, but did you know to be fully accessible all your videos should be subtitled? 

Not only do subtitles create a user-friendly experience for people with hearing impairments, but they also enhance the viewing for people not watching in their native language or for people who are in sound-off environments. 

Imagine such a small change making your video accessible to so many more people!!

Tips on Tuesday

We’ve been discussing the importance of Inclusive Design and how some small changes to your social media posts can make them more accessible to more people.

Emojis are great fun to use, and when used appropriately add a welcome bit of lightheartedness to your posts.  However, text-to-speech software reads out a description for every emoji you use, so be careful with the number you include.

Hearing “one gold star” isn’t terrible, but hearing “one gold star” repeated 10 times throughout a message is not only tiresome, but alters the meaning of the entire post.

Remember, in this case less is certainly more!