We’ve often discussed how great it is to be able to tap into trending topics across social media.
We must add a word of caution though! Do make sure your posts are relevant to the trending topic you are aiming to become involved with. If you would like to discuss your team supporting England, how you are going to watch the match, or any relevant products or information by all means find the trending hashtags. However, your post’s legitimacy will become diluted if you simply carry on posting as normal but add an irrelevant hashtag to the end in the hope you get noticed!
Enjoy finding some creative ways to make your offerings relevant to trending topics! And if you can’t? Start a trend yourself!